CUSTOM 68 CAMARO

D. Watson Jr.
1 hour ago
2 min read

This article offers an in-depth overview and the PDF instruction manual for the ‘68 Camaro (JFT16), introduced by Mattel Brick Shop / Hot Wheels as part of the fall 2026 collection of buildable car sets. This set is part of the Target Exclusive The Hot Ones series.

Set Name: Custom 68 Camaro

Release Date: 2025

SKU#: JFT16

Pcs: 289

MSRP: $19.99

Age Rec.: 10Y+

Main Color: Green

Includes:

One buildable 68 Camaro.
One Exclusive Die-cast 68 Camaro at 1:64 scale.
One decal sheet.

Notes:

This set is part of the Hot Wheels Speed Series | (1:32 Scale)
This version of the Camaro is part of the Hot Wheels: The Hot Ones collection.
The Hot Ones is a Target Exclusive series.
Name Breakdown: Custom '68 Chevy Camaro
- The Camaro was designed to compete with the Ford Mustang.
- In naming the car, Chevrolet sought a word starting with "C," consistent with their other models like the Chevelle and Corvair. When Chevrolet selected "Camaro" from a list of 2,000 words, they claimed it was derived from a term meaning friend or comrade. When pressed for further explanation, executives humorously remarked, “A Camaro is a small, vicious animal that eats Mustangs.” Years later, Chevrolet acknowledged that the name was chosen primarily because "it sounds cool."

Instructions:

Click on image below to see instructions.

Promotional Material:

Product Description:

Shift into high gear with the buildable 1:32 scale Custom ’68 Camaro by Mattel Brick Shop. This detailed and authentic set includes decals for customization, a metal signature plate, plus an exclusive matching metal car. Collect all the cars in the Speed Series™ and build your collection.

Build the Iconic Muscle Car: Fully buildable 1:32 scale Custom ’68 Camaro loaded with realistic details.
Customize Your Ride: Includes a custom decal sheet and 2 sets of wheel covers to transform your build.
Exclusive Metal Car & Metal Signature Plate: Features a matching 1:64 scale metal car and signature plate, available first with Mattel Brick Shop sets.
Authentic Camaro Details: Features opening doors, accurate tail fin, and metallic exhaust pipes for maximum authenticity.
Compatible With Other Brands: Pieces combine with all building sets by Mattel Brick Shop and other name brands.

Photo Gallery:

Variant:

The box on the left is the Target Exclusive version available only in the US, while the box on the right is the international version.

Commercials:

The following commercial debuted on October 14, 2025, across all social media platforms for Hot Wheels, Mattel Brick Shop, and Mattel Creations, with the following caption.

"Shift into high gear with the buildable 1:32 scale Custom ’68 Camaro by Mattel Brick Shop. This detailed and authentic set includes decals for customization, a metal signature plate, plus an exclusive matching metal car."

Specs & History:

Price: In 1968, the base price for a Chevrolet Camaro two-door hardtop was approximately $2,694. Choosing the convertible model increased the starting price to around $2,950. Today, a classic 1968 Chevrolet Camaro generally ranges in price from $30,000 to $120,000.

Production number: According to official reports from Chevrolet, the company manufactured 214,707 coupes and 20,440 convertibles, resulting in a total production of 235,147 units.