"Ok, so Kubros look cool (amirite?) But maybe you’re still wondering, what’s the deal with these little square dudes anyway? Well, aside from their awesome retro look, Kubros are completely buildable, blockified versions of some of the world’s biggest pop culture characters. Basically, they’re the heroes and icons you know from games, comics, TV, and movies, just built out of blocks in a fun, back-to-basics, 8-Bit style. It’s a new way for fans to celebrate their favorite pop culture and entertainment, as they build and collect characters they love."

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mattel.com